08/12/2014

LUKE BRYAN’S CRASH MY PLAYA LIVE MUSICAL DESTINATION CONCERT EVENT ANNOUNCED FOR JANUARY 23-27, 2015 IN RIVIERA MAYA, MEXICO

Reigning Billboard Music Awards’ Top Country Artist Luke Bryan is pleased to announce an exclusive international four-day country concert event—Luke Bryan’s Crash My Playa. Bryan welcomes Florida Georgia Line, and Cole Swindell to join him in headlining four nights of mind-blowing beachfront concerts. Special guests Kelleigh Bannen, Dustin Lynch, Eric Paslay, DJ Rock and Chris Stapleton will also descend on the Barceló Riviera Maya, on the Yucatan Peninsula in Mexico for the musical destination event and all-inclusive Caribbean vacation experience.

Luke Bryan’s Crash My Playa will create an unprecedented live country music multi-day experience. All packages include four nights / five days all-inclusive accommodations at one of the participating unique resorts, airport transfer to and from the hotel, admission to each night’s exclusive beach performances, a limited edition Luke Bryan’s Crash My Playa event poster, beach bag, and beach towel. Optional themed adventures and activities that explore the riches of the Riviera Maya will be offered – from ATV rides to zip lines through the jungle, snorkeling and SCUBA diving, tours through the ancient Mayan ruins and more. For full package details and reservations, please visit www.crashmyplaya.com.

The concept for the unconventional country caravan was inspired by Luke Bryan’s love for beach life with good friends, fans, food, and fun. “We initially talked about an event that would bring our fellow artists together for a concert and the beach, and then it just kept growing and now it looks like we’re going to Mexico!” shared Bryan. CID Entertainment CEO Dan Berkowitz adds, “We’ve been working with Luke Bryan for years and Florida Georgia Line since they were the first opener on Luke Bryan’s tour. We have always been impressed with how much they genuinely love and care about their fans, which makes them the perfect artists for CID Presents' launch. We have scouted out hundreds of potential locations for the event looking for the perfect spot and hand picked the amazing resorts each with their own unique character and location. What we’ve landed on has all the elements to be an unforgettable, intimate event shared by good people in the sun and sand. Chewy and I along with the rest of the CID Presents team can’t wait to show these fans an amazing time down in Riviera Maya Mexico.”

There is limited availability for this event, and only those that purchase the full event package will have access to the concerts.

Citi is the official credit card of Luke Bryan’s Crash My Playa. Citi cardmembers will have access to presale packages beginning August 19 at 10:00 am ET through its Private Pass Program. For more information visit www.citiprivatepass.com